I'm always surprised when randomly different people around the world start buying the same thing out of nowhere. This week is the black rope chain and the black cross with 2 inch difference for this cool layering effect. Our model,...
Looking for an awesome (and limited edition) Christmas Gift? Our camo leather catch-all tray designed for us by our friends from Made in Mayhem is the perfect gift for the man who has it all. You can place it at...
Throwing it back to the very beginning. This is the first media we EVER created. When this video was filmed, we hadn't launched anything. We didn't have jewelry yet, and we only had 13 t-shirt designs + 2 pairs of...
I always assume all dudes were boy scouts and know the ins and outs of a sliding knot. BUT I have been proven wrong a couple of times by fellas telling me their Tactical Cord Bracelet is broken, doesn't fit, too...
Well guys this blog is practically my new Instagram! I'm clearly a lot more diligent on daily posting here than I have ever been on IG. This is something I would usually post on IG but I'm kinda into posting here...
This year we added the popular St. Benedict Medal to our collection. Just as our cross necklace, I know you fellas like size options. So the medal comes in both small and large size. And within those two medal sizes...
One of my favorites, if not my favorite WAAS necklace is our Sterling Silver Men's Locket. I LOVE lockets, I think they are so special and honestly I don't know why (at least in the world of Men's Jewelry) they...
File under super helpful chart to buy the correct size of cross necklace. Yaaas! so happy I finally got to creating this chart with super useful visual reference of cross pendant sizes and lengths! While every fella has a difference...
Guys, file this under very useful information. I've created this handy chart to easily illustrate and compare the different chain thicknesses we offer. I'm always surprised when I hear feedback from you guys of what some men consider a thin...
Thanks guys for emailing me about the items in the catalog that are not yet on the website. They will be shortly. Rings, etc. Everything will be on the website pretty soon. Here is the rest of the catalog.... ...
Some of you have received it in the mail with an order you placed....if you carry our line in your store, you grabbed one at a tradeshow or we mailed you one... otherwise if this is new for you...
100% this is not a look for everyone NOR an every day look BUT if you can rock it, we are really digging the layering of three different metal colors and lengths worn all at once. And for the bigger...
